SEO & SEM Optimisation
Maximise your visibility in search results and attract customers ready to buy.
Why Combine SEO & SEM?
Search engines are where people turn when they’re ready to act. Organic and paid search work together: insights from paid campaigns inform organic keyword strategy, while organic rankings improve Quality Score and reduce cost per click. Our integrated approach helps you capture both immediate and long‑term demand.
Who We Help Across New Zealand
We support Kiwi organisations that value clear communication and measurable results. Whether you’re a local café, an online retailer or a professional services firm, we adapt our search strategies to suit your goals.
Restaurants & Hospitality
Fill seats and increase takeaway orders with local SEO, ads and call tracking.
E‑commerce & Subscription
Grow your store or subscription business using search, shopping and automation.
Media & Publishing
Keep readers engaged and advertisers happy with a search‑optimised and secure presence.
Property & Professional Services
Attract qualified leads and build credibility through targeted search campaigns and content.
What’s Included
- Technical & On‑Page SEO: Site audits, keyword mapping, content optimisation and schema markup.
- Local SEO: Google Business Profile management, citations and targeted landing pages.
- Paid Search Management: Account audits, campaign builds, smart bidding and continuous optimisation.
- Reporting & Insights: Transparent dashboards and regular reviews to track ROI and uncover opportunities.
Our Process
- Audit & Strategy: We analyse your current presence and identify gaps in organic and paid channels.
- Implementation: Our team optimises your site, creates ads and sets up tracking to measure performance.
- Optimisation: Weekly adjustments to bids, keywords and content keep your campaigns competitive.
- Reporting: Monthly reports summarise traffic, conversions and recommendations for continued growth.
Results & Proof
Our work speaks through our clients’ success. Explore these case studies to see the impact of coordinated SEO and SEM:
- Patrons Restaurant – how a hospitality brand filled seats using search.
- Scentgod Subscription E‑commerce – scaling a subscription business with integrated marketing.
- Seasons Magazine – improving readership and ad revenue through search.
- Ultimate Developments – targeted campaigns for property marketing.
Pricing & Engagement
Engagements start with a free audit. Pricing depends on your industry, competition and whether you choose SEO, paid search or both. We offer pilot projects and ongoing retainers with no lock‑in contracts. Contact us to discuss your goals.
Frequently Asked Questions
SEO improves organic visibility through technical and content optimisation. SEM uses paid ads to appear at the top of search results for targeted keywords.
Yes. Our integrated approach means we manage SEO and SEM cohesively. Insights from one channel help improve the other.
Paid search can deliver leads within weeks, while SEO gains build over several months. We’ll outline realistic timelines based on your situation.
Yes. We support businesses across New Zealand, including Auckland and Hamilton.
Ready to Improve Your Search Visibility?
Let’s discuss how integrated SEO and SEM can accelerate your growth. Contact us for a free audit or proposal.