Our Story

About Bwd Media

Design, data & AI — made simple for Kiwi businesses. We're a small, senior team with over two decades of experience across marketing, analytics, branding and front‑end development. Everything we deliver is crafted here in Aotearoa — no outsourcing, no shortcuts.

The Backyard-BBQ Test: If we can't explain the plan in two minutes while you're flipping sausages, we don't recommend it. Plain English, clear costs, measurable outcomes.
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Recognised & Trusted

Our Memberships

Bwd Media is proud to be a recognised member of the Waikato Chamber of Commerce and the Marketing Association, reflecting our commitment to trusted standards, professionalism, and excellence.

Waikato Chamber of Commerce membership logo Marketing Association membership logo
The Origin Story

Our Story

What began as a garage side‑hustle in Hamilton has grown into a trusted digital partner for SMEs across Aotearoa. Our roots keep us grounded in plain language and practical outcomes.

We're proud to say every pixel and line of code is produced by our Kiwi team right here in New Zealand. We don't send your work offshore — we keep it homegrown, supporting local talent and ensuring true NZ‑made quality.

We're intentionally small — just founder Vaibhav Sharma and one other senior specialist — but our reach extends far. When a project calls for it, we assemble a crew of interns and vetted experts. Think of us like a builder coordinating joiners, plumbers and electricians to deliver a complete home: we orchestrate designers, developers, marketers and analysts to deliver a cohesive digital solution. You always know who's working on your project and why.

20+

Years Combined Experience

100%

Aotearoa NZ Managed

The Team

Who You'll Work With

Vaibhav Sharma – Founder

With more than 20 years across digital marketing, data analytics, brand and front‑end/app development, Vaibhav leads every project from discovery to delivery. He stays on top of emerging tools like AI and GPT so you don't have to — and he'll tell you plainly when something isn't worth your time or money.

Lean Expert Network

When needed we bring in vetted specialists and interns — always under senior oversight. No siloed hand‑offs — just one collaborative squad aligned on your goals. Our University of Waikato and Auckland intern pipeline means fresh thinking backed by senior experience.

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What We Know

Our Expertise

Digital Marketing & Leads

Google Ads, Meta Ads, and short-form video creative built to drive local inquiries and exclusive leads.

Web Rebuilds

Blazing-fast, mobile-first websites designed for accessibility, SEO, and high conversions from day one.

Local Search Dominance

Google Business Profile optimisation and suburb-specific map grid visibility across the Golden Triangle.

Analytics & Dashboards

Simple, real-time dashboards showing exclusive leads, Cost Per Lead (CPL), and campaign ROAS at a glance.

The Growth System

Our Services

We deliver high-converting web builds, monthly lead engines, and local search dominance. Plain English, clear flat-rate pricing, and reporting that focuses on the metrics that actually impact your bottom line.

Web Builds

High-converting, mobile-first websites from $3,200 + GST. Built fast, fully optimized, and designed to generate local leads from day one.

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Growth Partner Package

Our flagship monthly lead engine at $2,400 + GST. Includes local video shoots, short-form creative, and active ad campaign management.

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Local Visibility Package

Local search dominance starting from $750 + GST. Get found on Google Maps, ChatGPT, and NZ directories with monthly tracking.

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Paid Ads Management

Google and Meta ads management from $850 + GST. Expert campaign setup, ongoing optimization, and 100% transparent reporting.

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Our Values

Our Culture & SME Focus

We believe profits and happiness should go hand in hand. We mentor bright talent, collaborate openly and invest in local upskilling programmes. For start‑ups and SMEs, that means receiving practical advice, empathetic support and solutions that respect your time and resources.

How We Work

Our Approach & Outcomes

Our method is simple: Listen → Plan → Prove early → Measure what matters → Improve. Within 90 days you'll see lightning-fast web pages, higher lead volumes, lower acquisition costs, and transparent reporting.

  1. Step 01

    Listen & Plan

    We align on your target customer, local competition, and key messaging. No assumptions — just smart questions and honest answers.

  2. Step 02

    Prove Early

    Within the first 30 days you'll see real lead data. We move fast on what works and cut what doesn't.

  3. Step 03

    Measure & Improve

    Your dashboard tracks the only metrics that matter: exclusive leads, CPL, and ROAS. We optimise every single month.

Start with a 30-Min Strategy Call